This week, the UBA is hugging NBA point guard Tim Frazier, who’s grandmother passed away in 2008 from complications that stemmed from Alzheimer’s, but has since used his platform to educate, empower and support those affected by the disease.

Tim’s “Granny Grahamcracker” was a key player on his team, instilling in him lessons of faith, positivity, making connections and having empathy.

He recalls being in high school when her Alzheimer’s began to worsen, with the most painful moment being when she forgot his name.  Even in her darkest days, he says, “My grandmother still managed to teach me.”

Whether it’s using social media to shed light on the disease or connecting with local families going through the same emotional roller coaster his family experienced, Tim has taken an active role to support others so that no one has to experience Alzheimer’s alone.  He also consistently donates tickets to his NBA games to families affected by Alzheimer’s, saying that it’s been an honor to “provide a night off to people who live with this disease every day — a moment to relax and a chance to have some fun.”

He says, “Cherish the good times, but don’t hide during the bad. Don’t be afraid to reach out to others…we all contribute to each other’s journey and we gather strength from one another.  Through our faith and positive perspectives, we can connect, show empathy for our neighbors, and, together, we can find a cure.”

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